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Model Tales Soares has died after collapsing on the catwalk at Sao Paulo Fashion Week in Brazil.
The 26-year-old was taken to a nearby hospital but could not be revived, and was pronounced dead.
He was taking part in a show for Ocksa on Saturday (27Apr19) when he appeared to trip over his shoelaces and fall on the runway. Members of the audience initially thought his actions were part of the show, which was halted to allow paramedics to carry him offstage.
Organisers of Fashion Week confirmed Soares’ death on Twitter, writing: “We’re sorry for his loss and send our deepest condolences to Tales’ family… (We are providing) all necessary assistance at this sad time.”
There were no signs that the model was ill before the fashion event – he posted photos on his Instagram account hours before he hit the runway.
An autopsy on the Brazilian model is expected to be completed on Monday.
Following Soares’ death, his agent Rogerio Campaneli said: “Everything happened so suddenly and unexpectedly. Doctors suspect that Tales might have had a congenital problem. From videos, they believe he died on the catwalk. It was all so fast: he kissed a friend behind the scenes who was following him, walked out confidently as usual, then suddenly stumbled, lost his footing and fell.”
Meanwhile, his sister Gabrielle Gomes said she was “scared and devastated” by her sibling’s death, and added: “Me and my mother spoke to Tales by video call before the (show) and he said he was well and said he had just finished eating a carrot. We’re very scared and devastated by what happened. He was very healthy, ate healthily and exercised every day. He did cross fit and yoga.”
Soares, who also used the name Tales Cotta, was praised for his “exemplary behaviour” in a tribute on Instagram by bosses at his agency, Base MGT.
“Tales never presented or complained about health problems,” the statement reads. “He had a healthy diet (he was a vegetarian), did not use illegal substances and was in full condition to participate in the parade. And we ask for respect at this moment of deep sadness.”

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